Bare Glow Cosmetics is makeup that behaves like skincare! Products designed to enhance your natural features while caring for your skin.
My job was to create branding to encapsulate Bare Glow's personality. A modern and chic look that's also fun and approachable.
The final logo for Bare Glow is a dainty serif font that has unique characteristics that show personality and modernity.
The goal was to express the feeling of a chic quality brand that doesn't take themselves too seriously.
Three different logo versions were created to be used in different scenarios. Stacked logo for tighter spaces. The anagram logo for social media profile pictures.
The vibrant colour palette was created to express a fun and approachable brand.
Bold colours that exude confidence that aren't afraid to be seen and stand out against the crowd!
Blush
Lime
Sunset
Orchid
Sunflower
Sky
White
Amethyst
The final mockups of the products share simplicity and modernity while still showcasing the fun bold colours.
The packaging is a simplistic design. Only the logo and basic information on what the product is.
A mockup of Bare Glow's instagram profile to give the client the idea of how they would run their social medias.
